“Our Way” book

“Our Way”, Strauss’s vision book, presents the spirit of the company, its values and goals, and serves as a source of inspiration for the people in the group all over the world. In fact, it is Strauss Group’s “bible”.


The book is an anthology that includes the story of the company, its founders’ credo, the underlying brand idea, and Strauss Group’s vision for the years to come.


Written by Yael Galay